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SEO WORKSHOPS

Become familiar with the SEO best practices
to increase the visibility of your website in France.

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Natural reference

WORKSHOP FOR SMES, VSES AND INDEPENDENTS

How to improve the visibility of your website in French Internet search results?

Organic ranking (or SEO for Search Engine Optimization) is one of the strategic web marketing tools to increase the online visibility of your business.

But what should we do?

  • How to define the right keywords for your business?

  • How to optimize the structure and content of your site?

  • What mechanisms should be taken into account?

Goals

  • Understand the basics of SEO (natural referencing)

  • Know how to define a list of keywords and know where to place them on your site

  • Discover the levers to create links to your site (backlinking)

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PROGRAM

1. Definition of keywords

Essential first steps to the foundation of SEO.

2. Work on relevance: ON-site enrichment

Strategic locations to place your keywords.

3. Ensure its popularity: OFF-site or netlinking levers

The basics of creating external links leading to your site.

4. Performance indicators (KPI)

Tools and reporting, the main indicators to know.

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Want to discover the essential steps of SEO to expand in France?

Take advantage of this pragmatic and operational skills transfer workshop to acquire the fundamentals and best practices to integrate into your French SEO strategy!

Contact us for more information about this workshop!

Thank you for your request. We will contact you very quickly!

To ensure you apply on a daily basis the knowledge acquired during these workshops, we provide you with a bilingual Senior Marketing Expert which you can request at any time thanks to our Proofreading Pack.

A simple and accessible solution for gain autonomy and know-how  to expand in France.

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PACK
Proofreading

On-demand support to validate the application of French best practices and help you optimize your web marketing tools in France.

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And now?

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